One day when my daughter was little she pointed to some fruit strip product in the grocery store.
- “What’s that Mommy?”
- “That’s candy that food manufacturers want you to think is fruit,” I replied.
In my opinion, giving my daughter that kind of information was the only way to arm her against the food industry’s marketing power.
Now, Bettina Siegel from The Lunch Tray – You do know about this terrific blog, don’t you?– has produced this amazing video.
I continue to believe that one of our most promising strategies is showing kids how they’re quite deliberately manipulated by the food industry — to the tune of almost $2 billion in children’s advertising dollars spent each year — into choosing highly processed food and fast food over more healthful options.
Here’s the video:
~Changing the conversation from nutrition to habits.~